Recently, Philips expressed its confidence in China's LED lighting market and continuously increased its investment and support in the Chinese market. The goal is to achieve 50% of the total business volume in 2015.
MarcdeJong, CEO of Philips Lighting Professional Lighting Solutions, said: "The future LED lighting market in Asia is expected to grow by 70%-80%, and China is using LED technology and products faster than the rest of the world. In the context, good collaboration between relevant regulatory agencies, industry associations and lighting companies is particularly important for the healthy development of the LED lighting industry."
Philips Lighting has maintained double-digit business growth in China. Especially in the LED lighting business, the growth in 2011 exceeded 100%. In December 2011, Philips announced the construction of LED professional lighting project in Chengdu High-tech Zone, plans to invest 25 million euros in five years to improve its LED value chain in China and consolidate its position as a leader in the industry. In February of this year, Philips Lighting officially launched a new Chinese marketing theme - "Light, Transcend has not seen", with LED lighting innovation as the core, guiding the marketing strategy for the next three years to achieve the 2015 vision.
While leading the LED revolution, Philips Lighting is transforming itself from lighting technology suppliers to innovative partners, from product component manufacturers to integrated lighting solution providers, from general lighting manufacturers to market segment experts.
MarcdeJong, CEO of Philips Lighting Professional Lighting Solutions, said: "The future LED lighting market in Asia is expected to grow by 70%-80%, and China is using LED technology and products faster than the rest of the world. In the context, good collaboration between relevant regulatory agencies, industry associations and lighting companies is particularly important for the healthy development of the LED lighting industry."
Philips Lighting has maintained double-digit business growth in China. Especially in the LED lighting business, the growth in 2011 exceeded 100%. In December 2011, Philips announced the construction of LED professional lighting project in Chengdu High-tech Zone, plans to invest 25 million euros in five years to improve its LED value chain in China and consolidate its position as a leader in the industry. In February of this year, Philips Lighting officially launched a new Chinese marketing theme - "Light, Transcend has not seen", with LED lighting innovation as the core, guiding the marketing strategy for the next three years to achieve the 2015 vision.
While leading the LED revolution, Philips Lighting is transforming itself from lighting technology suppliers to innovative partners, from product component manufacturers to integrated lighting solution providers, from general lighting manufacturers to market segment experts.
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