Since March 10th, Skyworth 55-inch OLED TV prices will be lowered by 3,000 yuan, compared with the previous retail price of 13,999 yuan for the decline of more than 20%.
Liu Weizhi, president of the color TV division of Skyworth Group last week, said in an exclusive interview with the home network that “from the perspective of the industry chain, OLED product technology maturity and market recognition, this year's OLED TV outbreak conditions are basically available. If you still owe a single east wind, it should be The price is loose."
HEA received accurate information from Peng Jin, Vice President of Color TV Business Division of Skyworth Group and General Manager of China Marketing Headquarters. Since March 10, Skyworth will conduct OLED TVs nationwide, both online and offline. Great price adjustments.
Peng Jin told the grid that Skyworth 55å‹S9-I as an example, since the 10th of this month, the retail price dropped by 3,000 yuan to 10,999 yuan from 13999 earlier, a drop of more than 20%.
The third-generation display technology highlights the analysis of HEA by industry insiders. The organic self-luminous OLED technology known as the “third-generation display technology†has its color gamut, viewing angle, contrast ratio, and reduced harmful blue light. Eye injury and other aspects have absolute technological advantages, and the flexible nature of OLEDs also allows them to have more room for growth in morphology. Excellent display, healthy picture quality, and differentiated appearance bring unique experience to consumers. OLED technology has rapidly become the standard application of high-end electronic products in recent years, including Samsung and Apple. A generation of flagship smart hands will be blessed with OLED screens.
In addition to the widespread acceptance and application of mobile phones, OLED penetration in smartwatches, on-board displays, VR devices and other market segments has also increased rapidly. Over the past two years, "organic self-luminous" has also been booming in the large-size high-end TV market. However, compared with the entire display market, the penetration rate of LED liquid crystal technology is still as high as 95%. OLED has huge room for growth, but it still causes the end product prices to be far from the eyes of ordinary consumers.
At present, OLED panels are commercialized on Samsung monitors, LG Display, JDI, Sharp, etc., while BOE, Huaxing Optoelectronics, Hehui Optoelectronics, Tianma, etc. in China are all strengthening the OLED industry layout. It is expected that domestic OLED panels will be realized by 2019. Mass production. It is understood that BOE's first OLED TV panel has been successfully tested in 2016, which means that the domestic OLED large-screen panel will fly with the world's brands.
OLED panel production capacity doubled into price reduction Mainly due to the home network access to industrial data, it is understood that tight supply of OLED panels has been eased since the beginning of 2017, and global shipments of OLED panels will increase several times this year, while total supply of OLED panels for television is expected to increase. There will also be 1 million growth. Take LGD as an example, the full production of the OLED production line in Guiwei City will bring tens of thousands of additional OLED panels per month.
In fact, the panel supply and demand relationship has a huge impact on the retail of TV terminals. Since 2014, the LCD panel prices have continued to decline, and the “zero†subsidy for Internet TV has disrupted the color TV industry. As a result, the retail price of LCD TVs has continually refreshed the bottom line. Since then, affected by the decrease in the supply of global LCD panels, the reduction in the number of factory shipments has continued to climb. By the first quarter of 2017, the retail price of TVs has rebounded sharply.
“The tight supply and demand of LCD panels led to price increases,†Peng Jin, general manager of Skyworth Marketing Headquarters, said in an exclusive interview with HEA. “The increase in the price of LCD panels has led to a gradual decrease in the price difference between LCD TVs and OLED TVs. The development of OLED TVs."
The huge price cuts of Skyworth's high-end OLED TVs and the premium of LCD TV products increased upwards, and the two factors combined to make the price spreads between the two sides almost narrow to the same level. Some industry experts predict that in the next three to five years, the retail price of OLED TVs will be lower than that of LED LCD TVs, which will become one of the main forces to replace LCD TVs and enter the popular consumer market.
OLED TV test water popular consumer market in fact due to the faster adoption of OLED in the mobile phone industry, the time is earlier, ordinary consumers are no strangers to it.
“The promotion of OLED has just passed its third year. It took 6 or 7 years from the appearance of LCD to mainstream price, and now the promotion of OLED TV is already much faster than that of LCD.†Peng Jin told home appliances. Net, "We expect that consumers will need to look calmly in anticipation of a sharper price cut for OLED TVs."
Like all trendy technologies in history, OLED TVs are first positioned in the high-end crowd, and the current high-end LCD TVs are priced basically in the range of 10,000-12,000 yuan. After the price reduction, OLED TVs can enter the mainstream users of high-end LCD TVs, making them easy to perceive. Changes to the price of OLED TVs. â€
OLED is popularized from the small and medium screen products of the mobile terminal to the public with unmatched performance, and Skyworth is better enlightened to the public with the high cost performance of OLED large screen.
According to the introduction of the overseas sub-stations of the Shanghai Power Grid, the US generally uses 1,500 US dollars as the dividing line between high-end and mid-range TVs. This means that even in the perspective of the global market, the 55-inch OLED TVs after price cuts are close to the mainstream consumer prices. Interval.
In order to purchase a high-end LCD TV, the high performance and configuration of OLED TVs can now be purchased, which has great impact on consumers and the TV industry.
Improvements in yields, production expansion, and technological improvements. OLEDs under various factors have reached the trend of development in 2017. In addition, the last obstacle to the expansion of the market is that prices have also been adjusted with Skyworth’s sincerity. Will inevitably stimulate the consumer's desire to buy, OLED TV officially entered its golden period of development.
Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, TV boxes, smart TVs, smart TV software, etc. Answering questions.
Liu Weizhi, president of the color TV division of Skyworth Group last week, said in an exclusive interview with the home network that “from the perspective of the industry chain, OLED product technology maturity and market recognition, this year's OLED TV outbreak conditions are basically available. If you still owe a single east wind, it should be The price is loose."
HEA received accurate information from Peng Jin, Vice President of Color TV Business Division of Skyworth Group and General Manager of China Marketing Headquarters. Since March 10, Skyworth will conduct OLED TVs nationwide, both online and offline. Great price adjustments.
Peng Jin told the grid that Skyworth 55å‹S9-I as an example, since the 10th of this month, the retail price dropped by 3,000 yuan to 10,999 yuan from 13999 earlier, a drop of more than 20%.
At present, OLED panels are commercialized on Samsung monitors, LG Display, JDI, Sharp, etc., while BOE, Huaxing Optoelectronics, Hehui Optoelectronics, Tianma, etc. in China are all strengthening the OLED industry layout. It is expected that domestic OLED panels will be realized by 2019. Mass production. It is understood that BOE's first OLED TV panel has been successfully tested in 2016, which means that the domestic OLED large-screen panel will fly with the world's brands.
OLED panel production capacity doubled into price reduction Mainly due to the home network access to industrial data, it is understood that tight supply of OLED panels has been eased since the beginning of 2017, and global shipments of OLED panels will increase several times this year, while total supply of OLED panels for television is expected to increase. There will also be 1 million growth. Take LGD as an example, the full production of the OLED production line in Guiwei City will bring tens of thousands of additional OLED panels per month.
In fact, the panel supply and demand relationship has a huge impact on the retail of TV terminals. Since 2014, the LCD panel prices have continued to decline, and the “zero†subsidy for Internet TV has disrupted the color TV industry. As a result, the retail price of LCD TVs has continually refreshed the bottom line. Since then, affected by the decrease in the supply of global LCD panels, the reduction in the number of factory shipments has continued to climb. By the first quarter of 2017, the retail price of TVs has rebounded sharply.
The huge price cuts of Skyworth's high-end OLED TVs and the premium of LCD TV products increased upwards, and the two factors combined to make the price spreads between the two sides almost narrow to the same level. Some industry experts predict that in the next three to five years, the retail price of OLED TVs will be lower than that of LED LCD TVs, which will become one of the main forces to replace LCD TVs and enter the popular consumer market.
OLED TV test water popular consumer market in fact due to the faster adoption of OLED in the mobile phone industry, the time is earlier, ordinary consumers are no strangers to it.
“The promotion of OLED has just passed its third year. It took 6 or 7 years from the appearance of LCD to mainstream price, and now the promotion of OLED TV is already much faster than that of LCD.†Peng Jin told home appliances. Net, "We expect that consumers will need to look calmly in anticipation of a sharper price cut for OLED TVs."
Like all trendy technologies in history, OLED TVs are first positioned in the high-end crowd, and the current high-end LCD TVs are priced basically in the range of 10,000-12,000 yuan. After the price reduction, OLED TVs can enter the mainstream users of high-end LCD TVs, making them easy to perceive. Changes to the price of OLED TVs. â€
OLED is popularized from the small and medium screen products of the mobile terminal to the public with unmatched performance, and Skyworth is better enlightened to the public with the high cost performance of OLED large screen.
According to the introduction of the overseas sub-stations of the Shanghai Power Grid, the US generally uses 1,500 US dollars as the dividing line between high-end and mid-range TVs. This means that even in the perspective of the global market, the 55-inch OLED TVs after price cuts are close to the mainstream consumer prices. Interval.
In order to purchase a high-end LCD TV, the high performance and configuration of OLED TVs can now be purchased, which has great impact on consumers and the TV industry.
Improvements in yields, production expansion, and technological improvements. OLEDs under various factors have reached the trend of development in 2017. In addition, the last obstacle to the expansion of the market is that prices have also been adjusted with Skyworth’s sincerity. Will inevitably stimulate the consumer's desire to buy, OLED TV officially entered its golden period of development.
Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, TV boxes, smart TVs, smart TV software, etc. Answering questions.
Air Powered Stirrer,Vertical Air Mixer,Vertical Pneumatic Stirrer,Industrial Pneumatic Air Mixer
RUDONG HONGXIN MACHINERY CO.,LTD , https://www.rdhxmfr.com