The advent of the ultrabook era

A few days ago, Intel CEO Paul Otellini (Paul Otellini) said that touch screen products, including some Windows 8 notebooks, will be reduced to low-price flats, because these devices will use Intel Bay Trail quad-core chips.

The price of ultra-thin touch-screen laptops with Intel Bay Trail processors will drop to as low as $200. Otellini said that the Bay Trail has made a disruptive change to the Atom microprocessor architecture, and that the improved Atom chip is expected to approach the level of mainstream Intel processors in terms of performance.

According to Intel, Bay Trail will receive more attention in this area and will also be higher than its opponent in terms of performance. With twice the performance of existing Intel Tablet PC processors, it can help reduce the thickness of the product to 8mm, and it can achieve full-day battery life and several weeks of standby.

The industry speculates that such notebooks are more likely to use small screens. Current computer products with a price of 200 to 300 US dollars mainly use the Android platform. These products mainly use Qualcomm and Nvidia quad-core processors, but are based on the ARM architecture. Bay Trail chips will be available soon before the end of this year.

Intel officials also said that in the standard ultrabook with Intel's new-generation Haswell processor, there will be more products that sell for as little as $499.

Although Intel's concept of ultrabook has been launched for a long time, the minimum price of first-line manufacturers' products is still about 5,000 yuan. Among them is Hewlett-Packard's hybrid ultrabook, which sells for under $4,000. One of the factors that caused the price to decline cannot be reduced due to the lack of good touchscreen quality. On the other hand, the price of high-end processors is high and the performance of low-end processors is insufficient. However, with Intel's statement, coupled with the impact of the industry's news about the increase in the touch screen product quality some time ago, I believe the Ultrabook will cut prices at both ends of high and low, when the era of its truly popular is coming.