In the Internet age, we have seen more and more content on video sites. After experiencing money-burning, mergers and acquisitions and integration, video sites backed by the Internet giant have also continued to enrich their copyright base, content production and operations. With increasingly strong capabilities, the competition between iQIYI, Youku Tudou, Tencent Video, LeTV, etc. has become increasingly fierce. Of course, Internet TV services are also an important battleground for them.
For Internet TV, the introduction of video platform content is a necessary choice for them to enhance their own competitiveness. Product promotion emphasizes their own advantages in content resources. As an early entry into the Internet television industry, Xiaomi and LeTV began to content. The construction of the layout last year also triggered a fierce war of words due to the content, and today we look at the two who have more advantages in content resources.
Millet TV started building content early on, investing one billion US dollars to build a powerful video library, and closely imitating iqiyi on the content, covering most of the paid content of iQIYI VIP members. In addition, Xiaomi TV's content includes Youku Video, Tencent Video, Sohu Video, and other domestic video giant blessings. In addition, it also introduced PPTV sports copyright content.
LeTV’s content resources are mainly based on LeTV video, and it can be said that it has a video gene. The official information shows that it has more than 120,000 TV episodes, more than 6,000 movies, more than 80,000 episodes of animation, and a wealth of variety entertainment. Children's parenting, documentary and other content, including the year's 50 new movie theaters containing 24 single broadcast large, self-made single-player drama is also very impressive.
From the above introduction, we can't judge the quantity of their resources. There aren't many references to the thousands of numbers. We only have to open two televisions and compare them.
For Internet TV, the content includes films, TV dramas, variety shows, sports, and many other aspects, but our comparison does not include all of them. The reason is that TV dramas, variety shows, etc. have no authoritative rankings that can be referred to, unlike movies. There are box office, scores, and other evaluation data, and in addition to which more and more independent broadcast content, simple reference results with or without comparison is of little significance. Based on such considerations, we will focus on film resources in theaters as the focus of comparison.
Note: 1. Box office information comes from the CBO China box office website. 2. The Douban score statistics date is December 1, 2016. We selected the top three single-digit movies for the month of January to October 2016, a total of 30 films, not only the popularity. High, the audience is relatively more extensive, from their presence or absence we measure the resources of these two Internet TVs.
Judging from the results of the comparison, the 30 videos in the millet television can not be seen in 8 parts, music as a total of 11 can not be watched, and ultimately lead the music as the advantages of three films.
Millet / LeTV TV membership comparison Although the number of resources has been the result, but our comparison has not yet ended, the membership fee is also our project of this comparison, after all, to see the latest movie is to open the membership must be opened Watching, in addition to measuring the price of hardware, when buying an Internet TV, we also need to understand the content of its content.
Judging from the membership fees, Xiaomi and LeTV have almost the same membership fees for a single month. If they are randomly selected for a one-year membership, both will have a larger discount and the final tariff will not be too far behind. However, from the perspective of long-term use, but if you do not choose to buy music as a super-video member with a 190 yuan/year discount once for many years, it is more suitable for a 360 yuan/year Xiaomi TV member.
Contrast summary For an Internet TV, in addition to the appearance of the hard power of the process, hardware configuration, content resources are also the highlights, from the results of the comparison, the cinema video resources of millet TV is more rich than LeTV, and data Behind the scenes, we can see the advantages of the content of Xiaomi TV with multiple video platforms such as iQiyi and Mango TV, especially in the case of broadcast content distributed on different platforms. LeTV Super Video on a single video platform has certain limitations. .
From the perspective of membership fees, if you buy a new machine and increase the price to buy members, the difference between the two is very small. From the perspective of long-term use, LeTV's member purchase program makes its membership fees relatively affordable, but after expiration It is more cost-effective to purchase 360 ​​yuan/year of Xiaomi TV members.
Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, etc. on TV boxes, smart TVs, smart TV software, etc. Answering questions.
- Millet TV -
- LeTV Super TV -
LeTV’s content resources are mainly based on LeTV video, and it can be said that it has a video gene. The official information shows that it has more than 120,000 TV episodes, more than 6,000 movies, more than 80,000 episodes of animation, and a wealth of variety entertainment. Children's parenting, documentary and other content, including the year's 50 new movie theaters containing 24 single broadcast large, self-made single-player drama is also very impressive.
From the above introduction, we can't judge the quantity of their resources. There aren't many references to the thousands of numbers. We only have to open two televisions and compare them.
For Internet TV, the content includes films, TV dramas, variety shows, sports, and many other aspects, but our comparison does not include all of them. The reason is that TV dramas, variety shows, etc. have no authoritative rankings that can be referred to, unlike movies. There are box office, scores, and other evaluation data, and in addition to which more and more independent broadcast content, simple reference results with or without comparison is of little significance. Based on such considerations, we will focus on film resources in theaters as the focus of comparison.
iQiyi Broadcast "X-Men: Apocalypse"
Le Vision Filming "Grand Trace"
Maybe you will say that the "X-Men: Apocalypse," "Terrorist Rogue 2" and "Westward Journey 3" are the exclusive copyrights of iQIYI in these 30 films, but they also have the "Grand Prix" produced by LeTV. "Lesson Notes" and two videos of LeTV don't narrow the contrast. Therefore, the leading three films rely not only on broadcast resources. Overall, Xiaomi TVs relying on iQIYI platform are The cinema lineup is even better. Millet / LeTV TV membership comparison Although the number of resources has been the result, but our comparison has not yet ended, the membership fee is also our project of this comparison, after all, to see the latest movie is to open the membership must be opened Watching, in addition to measuring the price of hardware, when buying an Internet TV, we also need to understand the content of its content.
The new machine purchased Xiaomi TV member 199 yuan
Millet TV member current preferential price 360 ​​yuan/year
Millet TV members mainly include the iQiyi VIP platform privilege, according to the current tariff situation, monthly subscription 49.8 yuan, 360 yuan for the whole year, with the TV to buy together can enjoy 199 yuan price concessions. Judging from the above 30 videos, movies after May are required to be opened for viewing by members. The “Angry Birds†is rather special and can be used to avoid direct payment of 5 yuan for members to watch. Opened a super movie and television membership 490 yuan/year
Adding 1 year of super movie and television members, the price of hardware is reduced by 300 yuan, and the membership is equivalent to 190 yuan/year.
LeTV Super TV membership charges 490 yuan / year, after the opening of mobile / tablet / PC / TV universal, when purchased will come with a month of super film and television members, is more special with the TV with the purchase of members can enjoy to buy 1 year The purchase cost reduced by 300 yuan, and finally 190 yuan/year is relatively cheap. Contrast summary For an Internet TV, in addition to the appearance of the hard power of the process, hardware configuration, content resources are also the highlights, from the results of the comparison, the cinema video resources of millet TV is more rich than LeTV, and data Behind the scenes, we can see the advantages of the content of Xiaomi TV with multiple video platforms such as iQiyi and Mango TV, especially in the case of broadcast content distributed on different platforms. LeTV Super Video on a single video platform has certain limitations. .
From the perspective of membership fees, if you buy a new machine and increase the price to buy members, the difference between the two is very small. From the perspective of long-term use, LeTV's member purchase program makes its membership fees relatively affordable, but after expiration It is more cost-effective to purchase 360 ​​yuan/year of Xiaomi TV members.
Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, etc. on TV boxes, smart TVs, smart TV software, etc. Answering questions.
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