From tricks to tricks: washing machines have grown rapidly in 30 years

Recently, CCTV's "Consumer Proposition" launched a series of reports on "Promoting "Three Transformations" to Build Quality China". In the first episode of "The New Look of the Old Three", through the review and inventory of the "old three", the changes in China's manufacturing over the past 30 years are revealed.

More than 30 years ago, Chinese consumers who bathed the reform and opening up of the spring rain began to move toward electrification in their home construction. The "three major pieces" pursued were televisions, refrigerators and washing machines. However, at that time, the TV was still black and white and had a multi-function single; the refrigeration effect of the refrigerator was low and the power consumption was high; the vibration of the washing machine was also likely to cause internal pollution. With the changes of the times, the quality of Chinese-made consumer products has also undergone a complete transformation. Now, as the oldest TVs, refrigerators, and washing machines have new appearances, have the pain points and difficulties of users been solved perfectly? Let's talk about the new look of the washing machine.

Speaking of the washing machine 30 years ago, many people first think of the huge noise and vibration during operation. Once the traditional washing machine is turned on, the neighbors can know who is in the washing machine. When the washing machine is dry, it is like "dancing" like dancing. If you don't hold it, you may "jump" out.

In fact, the "cause" of the washing machine "dancing" is hidden inside the washing machine. Everyone knows that the washing machine needs high-speed rotation when working, so the performance and quality of the motor determine the performance of the washing machine, which is like the meaning of the engine to the car. At present, the motors on the market are mainly divided into two types: belt motors and non-belt motors. Most of the traditional washing machines use belt motors. The so-called belt motor, as the name suggests, is to use the belt to drive the inner cylinder to rotate, occupying a large space and unstable, naturally causing the washing machine to vibrate and emit a rumbling noise.

In order to solve this user's pain point, industry companies have opened up innovative explorations of non-belt motors, that is, direct drive motors. Among them, Haier washing machine relies on the global open platform to gather the world's leading resources. The direct-drive inverter motor jointly developed with New Zealand national treasure brand Fisher & Paykel greatly reduces the running noise and subverts the user's impression of the noise of the belt motor. Provide a quiet and smooth high quality wash experience.

How quiet is the Haier washing machine? In the "Consumer Proposition", it played a stunt. In the Casa Di Washing Machine Display Center under Haier, a total of 39 champagne glasses were placed in 7 layers on the Casa di Gemini washing machine. The staff should test whether the champagne glass placed on top of the washing machine will collapse or fall after it is running. The staff then turned on the washing machine. As the washing machine turned, the champagne cup did not move, and even the wine in the cup did not shake.

It is worth noting that Haier direct drive inverter motor is more stable and stable, and has an advantage in the ultimate protective clothing.

Thirty years ago, people’s big common sense was that high-end clothing could not be put into the washing machine. Clothing such as silk and cashmere can be worn and deformed if it is easily washed by hand. Until now, many people still choose to send high-end clothing to the laundry for special care.

Since hand washing is the best way to avoid clothing damage, it is not enough to let the washing machine have the hand-washing performance. Haier direct drive inverter motor solves this problem well. It can precisely control the rotation of the inner cylinder. When it is slow, it can be accurate to <90 degrees. It not only allows the high-grade clothes to be hand-washed, but also enables the cradle to be softly washed.

In the "Consumer Proposition", the staff used a napkin to verify the soft washing power of Haier washing machine. In the laboratory, the staff put two identical napkins into the Haier washing machine and the traditional washing machine. The Haier washing machine uses the cradle soft washing function for 5 minutes, and the other washing machine uses the traditional laundry mode for 4 minutes. At the end of the experiment, it can be seen that the napkin washed by Haier washing machine is still intact, and even the thin layer on the surface of the napkin can be uncovered, once again showing its "stunt", and the napkin washed by the traditional belt washing machine has been torn apart.

The high-end quality of Haier washing machines has also been recognized by the market. According to statistics, during the past National Day, the number of drum washing machines sold was 1,346, and the sales of the top 20 models accounted for 30%, while the share of Haier washing machines reached 16.5%. Among the top 10 models in the industry, there were 6 The model is Haier direct drive washing machine.

At the same time, with outstanding product quality, Haier direct-drive washing machine is not only recognized in the domestic market, but has been listed in more than 50 countries and regions around the world, and has been promoted in many European mainstream countries such as Germany, and has successfully entered 10 million users. family.

In the past 30 years, the washing machine technology has been continuously innovated, and the changes from "playing treasure" to "playing stunts" have been realized. In the past, Chinese brands were always reminiscent of cottages and plagiarism. Now, Chinese brands can finally appear in the world with another look. It can be said that the current washing machine provides a high-end life experience for users, and also provides a national business card for Chinese brands.

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